The Faded Ad Wall on West 36th: J.D. Sachs Co.

This is post two in my search for the histories behind the faded ads that paper the west side wall of 70 W. 36th Street.

J.D. Sachs is the third painted ad from the bottom of the wall. The name is still fairly visible from the street. Less legible are the smaller messages "Infants & Children's Sportswear," and "Sizes 1 to 14." The Sachs company occupied this building from 1946 to 1960. In 1960, Sachs came up with a new skirt for girls called the "Adjust-a-Pleat." The skirt had "an adjustable band threaded with a thonged belt to allow for snug fit regardless of waist size." They were drip dry and needed no ironing, and were made of "acrilan" and rayon. You could buy than at Ohrbach's on Union Square.

I don't know what happened to the company. But in the late '70s and early '80s, you start reading about a J.D. Sachs based in Pennsylvania. Only they don't sell children's clothing. They sell mountain and outdoor gear. Perhaps the company transitioned into a new line and moved out of New York.