Some of us were concerned and dismayed when the wonderful old Times Square dive bar The Rum House, was chased out of its longtime space in the Edison Hotel in 2010. But the craft cocktail barmen who took over the space—they also own Ward III and other bars—were respectful inheritors of the location. They lovingly renovated the room and gave it a lovely post-WWII feel. The drinks are good and the live music is charmingly backward-looking.
Now, the owners have done one better. They have hung a beautiful, retro neon sign outside their already popular bar. Again, it looks like something that might have brightened Times Square in 1945. Well done, gents.