Does this Canal Street building look a little fancy for a Zenith television store?
Well, that's because it is. 31 Canal Street was built as a theatre, by the ubiquitous theater architect Thomas W. Lamb. He chose the Spanish Baroque style for this single-screener, constructed in 1927. It remained a theatre, run by Loew's, until the 1960s, when DOB records indicate the ground floor was given over to retail and the second floor to light industry.
I have to think the retail in question was the Zenith shop, because that sign looks pretty vintage to me. The 1960s would seem to me to be the last time any appliance retailer would boast of color TVs and Hi-Fis. The store has been closed for what looks like a while. Between the Lamb facade and the Zenith sign, though, 31 Canal still remains a sight for sore eyes.