12 October 2007

A Good Sign: Sea Breeze II Fish Market

Commendable signs need not be spectacular or old to deserve commendation. The just have a show a certain flair, a stylish New Yorky showiness that does not bleed over into vulgarity. And so I applaud the Sea Breeze II Fish Market on 18th Avenue and 85th Street in Bensonhurst. The man sign is bold and color-coordinated with the awning. Added points for the small neon "Sea Breeze" near the corner and the red and blue "Live Lobsters" sign in the window. It all comes together for a very pleasing eyeful. I'm told this store has some of the best fish prices in the City.

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